Who we are
The Communications Council is the peak professional body representing companies in the Australian advertising industry. Our diverse member base spans more than 160 agencies which operate in the areas of creative, digital, strategic planning, promotion, direct marketing, PR, design, production, and healthcare advertising.
Commercial creativity drives business growth.
To make commercial creativity one of the most valued professional service in Australia.
We exist to drive the quality, reputation and long term prosperity of our members.
1. Develop Careers
2. Champion Creativity
3. Demonstrate Value
4. Lead the Industry
Attract and develop creative professionals
Professional development courses and certification, graduate programs, tertiary education pathways
Showcase the most influential commercial creativity
Award programs, partnerships with Semi-permanent, Battle of the Big Thinking
Promote the commercial impact of creativity
Advertising Pays, Salary Survey, commissioning ROI research, effectiveness case studies, CPD/accreditation
Take action and provide guidance on key issues
Advocacy, industry relations/reputation, regulatory guidance, committees, diversity, e-news and publications