The AANA Advertiser Code of Ethics covers portrayal of women in section 2.1 and 2.3. Download the code from the AANA website: www.aana.com.au
The AANA / The Communications Council / OMA also have developed an Advisory Paper which deals in particular, with the portrayal of women.
The Victorian Government has also developed . These can be used as a mechanism for developing portrayals of women and men that are positive, are suitable for general viewing and seek to contribute to the elimination of systemic discrimination based on gender.