Graduate Program Agency Information


AGENCY INFORMATION

2018 Graduate Program - 6 month

Every aspect of The Communications Council Graduate Program has been overhauled to make it the best ever

  • Improved liaison upstream with key universities
  • Better informed applicants from a broad range of disciplines
  • Simpler, yet in depth online grad application
  • Free workshop for shortlisted applicants
  • Opportunity to promote your agency philosophy and work
  • New extended program of AdSchool Fundamentals Workshops covering major disciplines, conducted in different agencies over 5 month period
  • Completely revised and updated IPA Online Foundation Certificate
  • Manageable agency commitment of six month contract

Register your interest
Agency Fact Sheet



About the Program

The Graduate Program will  help you identify, recruit and train the most promising  grads.  We screen and advise candidates so that you are presented with not only a shortlist of grads but the best, most suitable and most informed candidates.  It is one of the services our members have come to appreciate and rely on over the past 35 years.

Who applies?

It is open to graduates anywhere in Australia for full time positions (minimum 6 month contract) in our member agencies in Sydney and Melbourne, starting late January 2018.
 
It consists of two parts, recruitment and training

Graduate Recruitment

Every year, The Communications Council receives 300-400 applications from graduates wanting to work in advertising.  Candidates attend information evenings in Sydney and Melbourne, followed by an online application process, designed to assess their strengths, creative thinking abilities and identify what makes them special.

The shortlisted candidates are invited to participate in an assessment day at an agency.  In 2018, a free workshop to equip candidates with some basic strategic, creative and presentation skills and also inform them about the different agencies that are recruiting is being offered for the first time. This workshop is intended not just to “upskill” the grads, but leave them with more knowledge and a positive impression of the industry.  In the Assessment Day that follows, agencies are invited to meet the shortlisted graduates and hear their individual presentations.

Agencies will liaise directly with their selected candidates, and arrange further interviews before making offers and agreeing a start date (usually end January.)

If you wish to manage your own recruitment, your grads can still participate in the Comms Council Grad training. 

Graduate Training

Agencies are under more pressure than ever, and although there is every intention to train on the job, the reality is that it often gets overlooked in the rush to simply Get Things Done.  Our grad training relieves you of some of that responsibility, and delivers a thorough, well rounded, comprehensive program.  The training will make the newcomers useful in the short term and contributors in the long term.  They will be “lifters”, not “leaners”.  It consists of three parts, including one component of the internationally recognised IPA (Institute of Practitioners of Advertising) qualification.

AdSchool Fundamentals (5 months)
Once a month all of the grads will meet at a different agency and be taught about a discrete discipline.

Module one               Getting Started / Account Management / Soft Skills
Module two               Agency Planning / Research Fundamentals
Module three             Creative Development / How to brief Creatives
Module four               What Clients Expect from their Agency / Media (incl digital)
Module five                Production (incl digital) / Financial Fundamentals

IPA Online Foundation Certificate
Graduates are provided unique access to The Institute of Practitioners in Advertising’s highly respected online course covering the fundamentals of marketing and advertising. Completely revised this year, the IPA Online Foundation certificate is like a mini degree in advertising and teaches the core tenets of marketing and comms.  It requires 30 hours of study plus a two hour supervised written exam.

AMG/ APG/ PRC/ Youngbloods Events

The Comms Council grads also attend evening events put on by the Account Management Group, Account Planning Group and Youngbloods, the group for the under 30’s.  Recent events have included “Are Consultancies a Threat?”, “Personal Branding”, “Cannes download”, “The Work Behind the Work”, “SXSW Insights”, Career Planning etc.

The grad training is also appropriate for any junior in the agency who would benefit from foundation training

Key dates

Applications open

September 13th

Information night

September 27th

Applications close

October 11th

Application shortlisting

October 11th

Assessment day

November 15th

Agency interviews

November

Job offers

December

Grads start in agencies

late January



Agency commitment

Cost
Price per graduate $2,800 (incl GST)

Contract from late Jan (min 6 months)
Time out of the agency to attend classes (once a month for two hours)
Provision of agency mentor
Salary - norm is $40-$50k including super (pro rata)
Program cost include screening, recruitment and training of graduates


Contact

For more information, please contact:

Sydney
Simone Goldstein, The Communications Council
simone@communicationscouncil.org.au | 02 8297 3842

Melbourne
Amy Lee, The Communications Council
amy.lee@communicationscouncil.org.au | 0411 732 675