News & Views

News & Views

My Journey: Lauren Isaak, planning assistant, Leo Burnett Melbourne

Lauren Isaak

Friday, 23 June 2017

Leo Burnett planning assistant and IPA Eff Test graduate Lauren Isaak reveals how gaining an "effectiveness vocabulary" and linking creative output to business strategy is giving her the edge at work....Read more

The Communications Council appoints new Victoria state manager

Amy Lee

Friday, 23 June 2017

Amy Lee joins in July with a wealth of agency experience in the Melbourne market....Read more

"Don't just tell people what you want them to know": AWARD School alumni Rikki Burns

Rikki Burns

Thursday, 22 June 2017

Meerkats senior creative Rikki Burns came third in AWARD School Perth in 2004. She shares the learnings that have stayed front of mind and the value of listening to industry professionals....Read more

My Journey: Nicole Sheavyn, creative, Trilogy

Nicole Sheavyn

Thursday, 22 June 2017

Nicole Sheavyn has gone from AWARD School in 2014 to creative at integrated agency Trilogy. She talks to The Communications Council about the value of upskilling and her dream of running her own agency....Read more

"It's not just about the briefs, but the core business": Marnie Darren, TBWA Sydney

Marnie Darren

Wednesday, 21 June 2017

TBWA Sydney group business director and AdSchool Account Management Core Skills presenter Marnie Darren shares how the key to being a good suit is to intimately understand a client's business in order to be a true business partner....Read more

My Journey: Smaran Jworchan, senior account director, Clemenger BBDO Sydney

Smaran Jworchan

Wednesday, 21 June 2017

Meet Smaran 'Smaz' Jworchan, senior account director at Clemenger BBDO Sydney and graduate of our IPA Business & Agency Leadership 2016 course. He talks about changing his approach to leadership and the allure of the industry....Read more

My Journey: Symon van Haalen, senior business director, Saatchi & Saatchi Melbourne

Symon Van Haalen

Wednesday, 21 June 2017

Introducing Symon van Haalen, senior business director at Saatchi & Saatchi Melbourne and graduate of our IPA Business & Agency Leadership 2016 course. He reflects on the power of creativity and passion for his work....Read more

Make the leap: Andy Pontin, Clemenger BBDO Sydney

Andy Pontin

Tuesday, 20 June 2017

IPA Business & Agency Leadership chair and Clemenger BBDO Sydney CEO Andy Pontin discusses failure, avoiding strict career plans and being yourself....Read more

AdSchool’s top ads: Skoda, Monoprix and Aldi


Tuesday, 20 June 2017

We asked our AdSchool Strategic Planning Core Skills students in Melbourne to name their favourite campaigns and what they believe is the magic behind them....Read more

People power - the key to great customer experience

Andrew Baxter

Monday, 19 June 2017

Jan Carlzon’s 1989 book Moments of Truth contains a timeless marketing lesson: every single time a customer comes into contact with your brand it is an opportunity to either impress or disappoint them, to win them over or to lose them....Read more

My Journey: Megan Wailes, senior account manager, AJF Partnership

Megan Wailes

Thursday, 15 June 2017

Introducing Megan Wailes, senior account manager at AJF Partnership and graduate of our IPA Business & Agency Leadership 2016 course. She reveals the value of work experience over a degree, and taking a step back from the day to day to focus on the bigger picture...Read more

Make the leap: Kimberlee Wells, TBWA\Melbourne

Kimberlee Wells

Thursday, 15 June 2017

IPA Business & Agency Leadership chair and TBWA\Melbourne CEO Kimberlee Wells discusses defining leadership, needing courage over intelligence, and why Desmond Tutu is her model leader. TCC: When you started out in the industry, did you always know you wanted to be a leader?...Read more

My Journey: Elizabeth Barnett, group account director, VCCP Australia

Elizabeth Barnett

Thursday, 15 June 2017

Introducing Elizabeth Barnett, group account director at VCCP Australia and graduate of our IPA Business & Agency Leadership 2016 course. She talks to TCC about killing 'em with kindness and wearing your leadership cloak lightly...Read more

Quotas are a necessary “wrecking ball” to allow female merit to rise to the top

Linda McGregor

Thursday, 15 June 2017

Last Friday's Status Quota debate, presented by Legends and Leaders, closed with me, a female whose business is about challenging female stereotypes and enabling gender diversity. Now, I have a confession. I came into this debate pro-merit. I decided, however...Read more

New IPA Business & Agency Leadership Residential to turn managers into leaders

IPA Agency & Business leadership

Wednesday, 14 June 2017

What got you here, won’t get you there. Most people who run an agency for the first time are woefully ill-equipped to do it, because the leap from manager to leader is a huge one, requiring new skills, a new focus and a whole new mindset to land safely on the other side...Read more

Is there merit in merit in the gender equality debate?

Lorraine Jokovic

Friday, 9 June 2017

Looking around at today's 'Status Quota' debate at Vivid, it seemed I was one of, if not THE, most senior women in the room, and indeed the industry. And, as an owner of an agency that employs a wonderful balance of genders and the mother of a talented young woman who...Read more

"It was a leap of faith and failure wasn't an option": Tom McFarlane

Tom McFarlane

Thursday, 8 June 2017

The latest achievement in M&C Saatchi founding creative director Tom McFarlane's decades long career was to be inducted into the AWARD Hall of Fame. He talks to The Communications Council about the early days of M&C Saatchi, what's kept him going all these years...Read more

AWARD Awards Agency of the Year: Clemenger BBDO Melbourne

Clemenger BBDO

Thursday, 8 June 2017

To say Clemenger BBDO cleaned up at the recent AWARD Awards would be an understatement, taking home 20 gold pencils, Best in Show and Agency of the Year. Creative directors Stephen de Wolf and Evan Roberts share their reaction to the success and whether it's possible to reach 'peak Graham'...Read more

AdSchool’s top ads: Volvo, Movember and Menulog

Volvo Lifepaint

Tuesday, 6 June 2017

We asked our AdSchool Strategic Planning Core Skills students in Melbourne to name their favourite campaigns and what they believe is the magic behind them...Read more

AWARD School diaries: Kate Davies, Glue Society

Kate Davies

Tuesday, 6 June 2017

AWARD School 2017 is past the halfway mark, with that crucial home stretch and portfolio submission just around the corner. We asked current student and Glue Society creative Kate Davies to take a moment to reflect on some key learnings so far...Read more

AWARD Awards Creative of the Year: Gavin Chimes, Marcel Sydney

Gavin Chimes

Monday, 5 June 2017

Marcel Sydney's Gavin Chimes has had an epic month. He was named Creative of the Year at the AWARD Awards for being credited across the most winning campaigns, and was recently promoted to associate creative director. Perhaps his biggest learning though took place at AWARD School in 2009. Gavin shares his experiences in this Q&A...Read more

"We need great agencies, and we need great work" - TCC CEO Tony Hale

Tony Hale

Thursday, 1 June 2017

Last week, I was privileged to welcome 72andSunny founder and creative co-chair Glenn Cole to Sydney as our Creative Leadership Forum special guest and chair of the AWARD Awards jury. It is exciting to have 72andSunny aboard, not just as a member of The Communications Council, but as Australia's newest agency...Read more

Field guide to the strategic planner

The Strategic Planner

Wednesday, 31 May 2017

By Hannah Muirhead, senior strategist, The Brand Agency: From changing consumption habits to instinctive curiosity, the strategic planner is one strange creature. Use this field guide to get to know what makes them tick and what drives them to succeed. Most importantly, to protect the future of the planner....Read more

Society’s Jake Ausburn named winner of AWARD School Pop Up

Jake Ausburn

Wednesday, 31 May 2017

Ausburn offered full scholarship to AWARD School 2018 - Jake Ausburn, content executive at social media agency Society, was named winner of the AWARD School Pop Up at Semi Permanent on the weekend. Ahead of 13 finalists, 12 of whom travelled from Melbourne, Brisbane and Perth, Ausburn walked...Read more

M&C Saatchi’s Tom McFarlane inducted into AWARD Hall of Fame

Tom McFarlane

Monday, 29 May 2017

Tom McFarlane, one of the Australian advertising's most influential and effective creatives, has been inducted into the AWARD Hall of Fame at a ceremony in Sydney. M&C Saatchi's founding creative director took his place among adland's greats as just the 17th inductee....Read more

Clemenger BBDO Melbourne dominates at 38th AWARD Awards

38th AWARD Award winners

Monday, 29 May 2017

Clemenger BBDO Melbourne takes 20 gold pencils, Agency of the Year, Best in Show and Chairman’s Choice - BBDO awarded Network of the Year - M&C Saatchi’s Tom McFarlane inducted into AWARD Hall of Fame....Read more

Alcohol advertising in line with community standards

ABAC alcohol regulations

Wednesday, 24 May 2017

New research has found that rulings under the ABAC Responsible Alcohol Marketing Code over the past three years are in-line with community standards. Colmar Brunton Social Research has updated research undertaken in 2013, conducting a series of six focus groups and surveying 1,225 people to assess alcohol marketing considered by the ABAC Complaints Panel....Read more

The art of persuasion - a lesson from Aussie actor Myles Pollard

Myles Pollard

Wednesday, 24 May 2017

Myles Pollard, best known for his roles in Aussie TV classics McLeod's Daughters and Home and Away, has a thing or two to teach advertising executives about communicating with confidence. He shares his seven key insights with us...Read more

Performance pressure: arts companies need to lift their game

Andrew Baxter

Monday, 22 May 2017

Some of the most inspiring creativity we see each year comes from the world’s leading theatre, dance and opera companies, as well as orchestras and art galleries. Yet there’s a marketing dichotomy taking place. For such a creative industry...Read more

What do you get when you combine AWARD School and the Graduate Program? Ask Chris Thompson

Chris Thompson

Wednesday, 17 May 2017

Clemenger BBDO's Chris Thompson is lucky enough to be taking on the double whammy of The Communications Council's Graduate Program and AWARD School. In this photo diary he gives us a sneak peek of grad life as well his first impressions and learnings from AWARD School...Read more

"Australia's biggest strengths are its talent, creative ambition and Aussie spirit": Glenn Cole

Glenn Cole

Wednesday, 17 May 2017

72andSunny co-founder and chief creative officer Glenn Cole is about to hit Australian soil to embark on a whirlwind tour. He's hosting the AWARD Creative Leadership Forum and is jury chair of the AWARD Awards both on May 26, ahead of launching the agency's first Australian....Read more

Women and Leadership Australia scholarship applications open

WLA Scholarships

Tuesday, 16 May 2017

Women and Leadership Australia (WLA) has launched a national initiative to support the development of female leaders across the country's communications sector.The initiative is providing women with grants to enable participation in a range of leadership development programs...Read more

7 Minute Mentors: Tommy McCubbin, CHE Proximity

Tommy McCubbin

Friday, 12 May 2017

Ahead of our AMG '7 Minute Mentor' speed learning session in Melbourne on May 17, CHE Proximity group creative director Tommy McCubbin shares why he got into advertising and what he looks for in a team member...Read more

The Graduate Diaries: Timmi Tsapaliaris, Leo Burnett

Timmi Tsapaliaris

Friday, 12 May 2017

From learning with a view to celebrating over food, Leo Burnett account executive Timmi Tsapaliaris shares this photo diary of her first three months of The Communications Council’s Graduate Program...Read more

7 Minute Mentors: Jayne Brady, AJF Partnership

Jayne Brady

Thursday, 11 May 2017

Ahead of our AMG '7 Minute Mentor' speed learning session in Melbourne on May 17, AJF Partnership head of client services Jayne Brady shares how important it is to take risks and never stop asking questions...Read more

From AWARD School to 30 under 30:  Kiah Nicholas, Host

Kiah Nicholas

Wednesday, 10 May 2017

Host copywriter Kiah Nicholas is an achiever if there ever was one. She has gone from being an AWARD School Top 10 student in 2014 to being a tutor for the 2017 class - and was recently named a winner in B&T's 30 Under 30. We caught up with her...Read more

My Journey: Taryn Atkinson, client services director, Neonormal

Taryn Atkinson

Wednesday, 10 May 2017

Introducing Taryn Atkinson, client services director at Neonormal and graduate of our IPA Campaign Planning 2016 course. She reveals her career goals and inspiration, and why she continues to look up to Campaign Planning chair and UM chief strategy officer Sophie Price...Read more

The changing face of brands

Andrew McCowan

Wednesday, 10 May 2017

By Andrew McCowan, strategy and insights consultant.
We live in an era of branding – to the point that we are individually encouraged to have a “personal brand” that we market and manage through the social media space and beyond. People frequently discuss “the brand” and its meaning...Read more

The strategic planner’s ultimate reading guide

Justin Graham

Tuesday, 9 May 2017

M&C Saatchi chief strategy officer Justin Graham shares his recommended reads to inspire next level commercial creativity 1. Creativity, Inc: Overcoming the Unseen Forces That Stand in the Way of Inspiration...Read more

7 Minute Mentors: Anita Deutsch-Burley, McCann

Anita Deutsch-Burley

Monday, 8 May 2017

Ahead of our AMG '7 Minute Mentor' speed learning session in Melbourne on May 17, McCann general manager Anita Deutsch-Burley describes how being a science and maths nerd, plus being fascinated by psychology, has fueled where she is today...Read more

7 Minute Mentors: Mike Napolitano, TBWA

Mike Napolitano

Monday, 8 May 2017

Ahead of our AMG '7 Minute Mentor' speed learning session in Melbourne on May 17, TBWA managing director Mike Napolitano reveals how co-creating ideas that can make people think differently is the best part of his job...Read more

Risky business - is screen scraping legal?

Stephen von Muenster

Monday, 8 May 2017

It’s no secret that commercialising data is big business. But is the way you collect data legal in Australia? A common way for businesses to extract and use data is screen scraping.  This process can provide significant commercial benefits to businesses, but it comes with a legal risk...Read more

My Journey: Bryan Wilmot, senior strategist, Leo Burnett

Bryan Wilmot

Monday, 8 May 2017

Meet Bryan Wilmot, senior strategist at Leo Burnett Sydney and a B&T 30 Under 30 star who we are proud to call a graduate of our IPA Campaign Planning course in 2016 and Strategic Planning Principles in 2013...Read more

From AWARD School to 30 under 30: Chloe Saintilan, TBWA

Chloe Saintilan

Friday, 5 May 2017

TBWA Sydney creative Chloe Saintilan has come a long way since she completed AWARD School in 2014. Not only has she now shifted sides from student to tutor, but she was recently named a winner in B&T's 30 Under 30...Read more

7 Minute Mentors: David Phillips, McCann

David Phillips

Thursday, 4 May 2017

Ahead of our AMG '7 Minute Mentor' speed learning session in Melbourne on May 17, McCann head of strategy and media Dave Phillips shares the value of remembering everyone's name and spending more time with clients than colleagues...Read more

7 Minute Mentors: Adrian Mills, McCann

Adrian Mills

Thursday, 4 May 2017

Ahead of our AMG '7 Minute Mentor' speed learning session in Melbourne on May 17, McCann Melbourne managing director Adrian Mills divulges his love of Powerpoint and that time he fell off a roof...Read more

Business strategy – the easy path or the hard path?

Carl Moggridge

Thursday, 4 May 2017

Undoubtedly, in all its forms, advertising still works. It’s still a fundamental driver of growth and an integral part of the economy. However, across the pond in the US, The Association of National Advertisers suggests that our efforts may not be quite as effective as they used to be....Read more

7 Minute Mentors: Elizabeth Geor, CHE Proximity

Elizabeth Geor

Tuesday, 2 May 2017

Ahead of our AMG '7 Minute Mentor' speed learning session in Melbourne on May 17, CHE Proximity director of experience Elizabeth Geor reveals how she fell into advertising by mistake after starting out in law. TCC: Why advertising as a career?...Read more

Hey juniors: beg, borrow or steal a ticket to Emergence Creative Festival

Simon Thujis

Tuesday, 2 May 2017

“It’s a creative conference,” I said to my partner, stuffing patterned socks and a watermelon t-shirt into my sports bag. “At a winery? Down south?” he said with a puzzled look on his face. I should’ve known by his response, that indeed, Emergence is not quite what it seems....Read more

7 Minute Mentors: Jordan Price, BWM Dentsu

Jordan Price

Tuesday, 2 May 2017

Ahead of our AMG '7 Minute Mentor' speed learning session in Melbourne on May 17, BWM Dentsu head of strategy Jordan Price shares why resourcefulness, relentlessness and restlessness will take you far. TCC: Why advertising as a career?...Read more

7 Minute Mentors: Sarah Bailey, Mr Smith

Sarah Bailey

Monday, 1 May 2017

Ahead of our AMG '7 Minute Mentor' speed learning session in Melbourne on May 17, Mr Smith partner and business director Sarah Bailey shares why, among other things, leadership, organisation and empathy are key for a successful career in advertising...Read more

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